PRODUCT DESIGNER

PRODUCT DESIGNER

I design tools for small business owners

I design tools for small business owners

I design tools for small business owners

I design software for small business owners in fitness, e-commerce, and civic tech. From user research, through AI-built coded prototypes, to shipped products, I own it end to end.

I design software for small business owners in fitness, e-commerce, and civic tech. From user research, through AI-built coded prototypes, to shipped products, I own it end to end.

I design software for small business owners in fitness, e-commerce, and civic tech. From user research, through AI-built coded prototypes, to shipped products, I own it end to end.

COMPLEX

PROBLEMS


↓


CLEARER

SOLUTIONS

COMPLEX

PROBLEMS


↓


CLEARER

SOLUTIONS

Selected impact

Selected impact

Selected impact

3x

3x

retention lift

CROSSFIT

Introduced Groups to CrossFit’s consumer app.

$4.5M

$4.5M

in at-risk revenue protected

CROSSFIT

Designed compliant flows for a new gym-owner role.

+100%

+100%

dev store creation

SHOPIFY

Built Shopify’s first guided partner onboarding system.

+9%

+9%

affiliate engagement

CROSSFIT

Rebuilt dashboard navigation and information architecture.

Good products make people’s lives better.

Good products make people’s lives better.

Good products make people’s lives better.

I’m open to senior and staff product design roles, especially on small, high-agency teams building 0→1 tools for business owners.

I’m open to senior and staff product design roles, especially on small, high-agency teams building 0→1 tools for business owners.

I’m open to senior and staff product design roles, especially on small, high-agency teams building 0→1 tools for business owners.

Let’s connect

Let’s connect

Courtney is the rare designer who digs into the strategy before she ever opens Figma. On our intramural competition product, she reframed the entire problem around what gym owners were actually trying to accomplish. That single shift completely reshaped the scope for the better. She designs from strategy, not just UI.

Courtney is the rare designer who digs into the strategy before she ever opens Figma. On our intramural competition product, she reframed the entire problem around what gym owners were actually trying to accomplish. That single shift completely reshaped the scope for the better. She designs from strategy, not just UI.

– Jeff Knight

– Jeff Knight

Dirctor of Product, CrossFit

Dirctor of Product, CrossFit

Dirctor of Product, CrossFit

As my mentor, Courtney: gives me constructive, honest feedback that has helps me to improve and refine my designs. guides me on how to best showcase the work in my portfolio according to relevance, quality and professionalism. consistently checks in with me to keep me on track in achieving my goals, while still empowering me to take ownership of my progress.

As my mentor, Courtney: gives me constructive, honest feedback that has helps me to improve and refine my designs. guides me on how to best showcase the work in my portfolio according to relevance, quality and professionalism. consistently checks in with me to keep me on track in achieving my goals, while still empowering me to take ownership of my progress.

– McKayla Lankau

– McKayla Lankau

Shopify mentee

Shopify mentee

From defining product requirements to working with stakeholders to managing the project brief and updates, Courtney was effective in driving projects forward in multiple ways. Courtney has a strong user-centric mindset: she frequently led or participated in interviews with users, continually probing for ways that we could improve experiences and tooling for the partner community. She's a thoughtful product designer and teammate and a pleasure to have on a team.

From defining product requirements to working with stakeholders to managing the project brief and updates, Courtney was effective in driving projects forward in multiple ways. Courtney has a strong user-centric mindset: she frequently led or participated in interviews with users, continually probing for ways that we could improve experiences and tooling for the partner community. She's a thoughtful product designer and teammate and a pleasure to have on a team.

– Carrie Anderson

– Carrie Anderson

Shopify UX leader

Shopify UX leader

Shopify UX leader

© Courtney Mitchell 2026